On December 13, 2003, OutKast's "Hey Ya" hit the #1 spot on the Billboard 100, and remained there until February 7, 2004.
Featured on the duo's acclaimed, hugely successful diamond-certified double album, Speaker Boxxx/The Love Below, "Hey Ya" was the first single from Andre 3000's side, aka The Love Below. While Big Boi delivered a horny-heavy two-step groove with "I Like the Way You Move" as his first single, Andre went in a different direction, offering a high-energy, danceable pop song about the dips and highs of love.
Incredibly catchy, with numerous one-liners that have lasted to this day ("shake it like a Polaroid picture" ended up revitalizing Polaroid, which had declared bankruptcy), the track's zany energy was matched by the accompanying video, directed by Idlewild's Bryan Barber. It starred Andre playing the role of different members of a band. Big Boi also got in on the fun as the band's manager.