E-40 has officially unveiled his new Mexican-style, golden lager beer E. Cuarenta Cerveza. The brew (Spanish for "E-40 Beer") is the latest endeavor in 40 Fonzerelli's ventures into wine and spirits; which began with his Earl Stevens Selections brand's Function Red Blend win.

E-40 has released several variations of the wine, along with the release of Slurricane “ultra-premium line of ready-to-drink, spirit-based cocktails.” E-40 has initiated the creation of E. Cuarenta Tequila, Tycoon Cognac and Kuiper Belt Bourbon.