Doug E. Fresh was a recent guest on the Willie D Live podcast, where he revealed that independent label Profile Records called The Get Fresh Crew's 1985 smash single "The Show, La-Di-Da-Di" garbage. "We made 'La-Di-Da-Di' a year or so before it came out, and we were already doing it at shows," he said. "
Doug said further that before securing a deal with Reality Records, the Get Fresh Crew shopped "The Show" and "La-Di-Da-Di" to Profile Records (the home of Run-DMC, Sweet Tee, Dana Dane and DJ Quik). "Profile was the mecca of Hip-Hop at the time, and they said: 'Both of these records are garbage,'" he recalled.
According to Doug, the owner of Profile didn't like Slick Rick's voice, or Doug's beatboxing on the monumental songs. "He said: 'That guy doesn't even sound right rapping, and what's that sound in the background? I don't understand.'" Doug says that after a deal was secured for the songs, he encountered the Profile executive in the Roxy nightclub where he expressed regret for passing on the then popular songs.
"The songs were on fire, and he asked could he talk to me," he said. "He said that he was wrong and he apologized, and he asked if we could sit down and have another conversation. I told him that I was already doing something, but if the opportunity arose down the road we could sit down. Sometimes you have to keep your mind open, just because something is different that doesn't mean that it's wack."
Check out the snippet above.